|
This page provides details for paid advertising of your company services through banners.
Follow this link to list and promote your aircraft, engines and APUs Free of Charge...
We currently offer the following Advertising packages that include Free of Charge design and consulting services for
your advertising campaign.
Sponsorship
We provide our content through easy to use and highly efficient tables.
Through the Sponsorship package, your leaderboard is placed above all the tables of the
Marketplace section and the Resources
section. The following are the main characteristics that differentiate our Sponsorship packages from other types of advertising:
Effectiveness:
Let's assume that an airline executive is looking for an A320.
Most websites "serve" their available aircraft in several pages so he/she
will have to click each page and each A320 to review its details. More pages, more ads, more revenue for the website... but how can this executive pay
attention to your leaderboard if he/she has to click through so many pages?
In myairlease.com, each commercial aircraft, engine and APU model is listed in a single table. Our visitors stay at each table until
they find the asset they like and, during their entire stay, your leaderboard is placed just above this table!
The above example applies to all our tables (assets, services and companies).
Highly targeted:
Due to the high specialisation of our content, our visitors have a genuine interest in the assets, services and companies listed
in our tables. Hence, the visitors reviewing the tables you are Sponsoring have a genuine interest
in your services and products, increasing the possibility that they will click on
your leaderboard.
Exclusivity:
Only your leaderboard appears above the tables you are Sponsoring for the entire Advertising
period.
In other words, your leaderboard will never "compete" with a leaderboard of another company.
Leaderboard example
----------------------------------------------------------------------------------------------------------
----------------------------------------------------------------------------------------------------------
Updates promotion
As of early November 2011, more than 690 professionals are receiving our Updates service
e-mails and the number keeps growing.
These e-mails provide the basic details of the available aircraft, engines and APUs that were added to our databases, along with links to
their listings in myairlease.com. Two types of e-mails are available:
Live e-mails - Sent soon after the listing of assets and asset requirements.
Bi-weekly e-mails - Sent on the Tuesday of each odd week (listings of the preceding 14 days).
Your leaderboard is placed at the top of all Updates e-mails that we send during a period of 30 calendar days.
Hence, your leaderboard is seen thousands of times by hundreds of professionals
directly involved with transactions of commercial aircraft, engines and APUs (lessors, operators, trading firms, etc.)*. The reason that you cannot get
more targeted advertising than Updates promotion is very simple:
Our e-mails contain only assets and the recipients of the e-mails are only
interested in assets!
*Every 30 calendar days we send 2 Bi-weekly e-mails and, on average, 18 Live e-mails.
Run Of Site (ROS)
This is a more generic, but still highly targeted and efficient Advertising package.
Your standard banner is placed at the top RH corner of all our pages and it is viewed by aviation
professionals directly involved with transactions and management of commercial aircraft, engines and APUs.
Standard banner example
------------------------------------------------------------------------------------------------------------
------------------------------------------------------------------------------------------------------------
Discounts offered for ordering multiple packages and/or months
(send your request to advertising@myairlease.com)
| 
